The Policy of the Press in Their Encounter with Modern Art in the 1330s (SH)/ 1940s and 1350s (SH)/ 1960s

Document Type : Research Article


1 Department of Arts and Architecture, Faculty of Arts and Architecture, Central Tehran Branch, Islamic Azad University, Tehran, Iran.

2 Department of Visual Communication, Faculty of Art, Central Tehran Branch, Islamic Azad University, Tehran, Iran.


Problem statement: exploring the press is a big step toward documentation and portraying the mental interpretation of textual data. Qualitative analysis of the content of these texts displays the cultural approaches and policies and provides an opportunity for formulating the situation. During the 1330s/ 1950s and 1340s/ 1960s , when modern art in Iran was engaged in establishing and redefining itself, those press specialized in art and culture started to teach the ways of observing works of art. Simultaneous with these changes they were investigating the meaning of art. In exploring the atmosphere of that period, two models of nationalist and modernist were presupposed and were studied as two paradigms concerning tradition-modernity duality. This paper aims to explain these two paradigms through probing into the press archive in 20 years and elaborate the most vivid instance of each of them and finally put forward a new formulation of circumstances of that era.
Research objective: The main aim of this paper is to categorize and finally represent press policy. In the pursuit of this purpose, the intentions and policies were not posited as premises for understanding content and results and effects, but through analysis of content, it was intended to study policies and finally present a portrait of objective results of their execution.
Research method: Documentary research methods and library-based methods of research were applied for collecting of materials and analysis of content. The research methodology of this investigation is to study the recorded communication of human beings.
Conclusion: Iranian Press in the 1330s/ 1950s and 1340s/ 1960s formulated important issues such as the idea of liberation of art, the relation of Iranian art with modernism, the task of art and artist, etc. under the guidelines of three paradigms of progressivist, teaching-oriented and national art.


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